Conversational Commerce: Enhancing Online Shopping with an AI Chatbot

The Problem 

More often than not, it is difficult for online sellers to provide such smooth and personalized shopping experience. With standard e-commerce interfaces, users must manually find products, track their orders, and monitor invoices, which can frustrate them into leaving carts behind. For one large retailer of DJ equipment, there was a more engaging and efficient way to engage with their customers. 

The Solution 

An e-commerce chatbot with product discovery, personalized recommendations, inventory checking, ordering (invoicing) and shipment tracking capabilities was developed with the AI technology to help customers make purchase decisions in a conversational interface. Built using Tawk. to and OpenAPI specifications, the chatbot delivers seamless shopping support across the entire customer journey. 

The Results 

• Enhanced user satisfaction and engagement 
• Custom recommendations for converting products 
• Ultra-smooth dynamic order processing and tracking 
• Automated customer support for operational efficiency 
• Higher conversions and lower cart 
• Scalable solution for future growth and localization 

Discover how AI transformed e-commerce engagement and accelerated sales.